Route65.ca: Leading You home
ABOUT
Route65.ca is a free, online tool that helps connect seniors and their family members with the services offered by B.C.’s leading operators of independent living, assisted living, long-term care and home health.
Route65.ca was developed by BC Care Providers Association (BCCPA) and EngAge BC in response to a visible gap in quality information about accessing seniors’ living, wellness and care options in the province.
On Route65.ca, seekers can find more information on independent living, assisted living, long-term care and home health options. Route65.ca also helps users navigate the seniors living, wellness and care continuum through our Glossary, Frequently Asked Questions and Resource pages, along with Walter, our 24-7 virtual concierge chatbot, who helps triage seekers to the most appropriate options.
OUR VISION
It can be difficult to navigate the maze of seniors living, wellness and care options in the province. Through Route65.ca, we aim to provide a jargon-free, easy-to-use tool for the public that helps make the process of accessing seniors’ housing and care in B.C. simple. In doing so, we seek to develop and champion B.C.’s non-government seniors living, wellness and care sector as a way for older adults to live well.
Seekers can be confident in using Route65.ca as a go-to resource for finding reputable options, as operators must be BCCPA or EngAge BC members, or operated by a health authority in B.C. to be eligible for a profile on the platform.
By limiting eligibility exclusively to BCCPA/EngAge BC members and health authorities, we can ensure that each listing is offered by a credible and legitimate service provider. All BCCPA & EngAge BC members that adhere to an Association Code of Ethics.
WHAT ARE THE BENEFITS?
Available to BCCPA & EngAge BC members free of charge, a listing helps your organization market your residence or services through photos, videos, amenities, service listings, testimonials and more.
By listing on Route65.ca, your organization:
- Gains access to an exclusive and rapidly growing community of non-government seniors’ living, wellness and care operators across B.C.
- Is joining a platform that thousands of seekers have come to rely and trust to help meet their unique housing and care needs.
- Benefits from ongoing investments in advertising campaigns to drive public traffic to the platform, including radio, social media, print and Google Ads, that have already generated thousands of web hits.
JOIN TODAY!
NOT A MEMBER YET?
If you are an independent living, assisted living, long-term care or home health care operator and would like to apply for BCCPA or EngAge BC membership, please fill out and submit our online application form.
You can learn more about BCCPA & EngAge BC membership benefits here. Or contact us at membership[at]engageseniors.ca for more information.
BCCPA members are automatically members of EngAge BC and need not apply.
I’M ALREADY A MEMBER. SIGN ME UP!
Great news! You’re ready to get started. You can create your account on Route65.ca by contacting programs[at]engageseniors.ca for account access.